New brand LoCa has launched the first in a range of spirits - Minus 33 - which was created in a lab in Rosyth. Despite juniper being one of the nine botanicals, the team behind Minus 33 opted for an ABV of 33% - below the 37.5% minimum requirement for gin. So technically this isn't gin: it's a 'botanical-infused spirit'. The core message is that while it is full of flavour it is lighter in calories, with only 46 cals per measure - so a slim serve. It is distilled in Silent Pool Distillery in Surrey and has a fresh and floral profile. It retails at £29 per bottle.
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